STEPN is partnering with adidas on a collection of non fungible token (NFT) sneakers. The move-to-earn platform that gamifies wellness has teamed up with the global sports brand on a limited ...

Adidas has partnered with Stepn, a move-and-earn app, to introduce a limited-edition, non-fungible token sneaker collection, according to a Monday press release. The Stepn x Adidas Genesis Sneakers ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Almost one year after the big reveal of its Into the Metaverse strategy, Adidas Originals is back with its ...

Global sneaker and lifestyle brand Adidas has expanded its Into The Metaverse non-fungible token (NFT) ecosystem with the release of the ALTS by Adidas collection. Adidas first released its Into The ...

Forbes contributors publish independent expert analyses and insights. I cover luxury beauty, fashion and innovation from Paris and London. adidas Originals is launching its first collection of NFT ...

Non-fungible token (NFT) artist FEWOCiOUS has teamed up with Adidas Originals on a new digital NFT release linked to real-life sneakers. According to the drop's website, the Adidas Originals x ...

As brands dive deeper into virtual goods, Adidas on Wednesday created a new product category for virtual gear in an effort to accelerate its “community-based, member-first, open metaverse strategy.” ...

Multinational payment services firm PayPal is silently taking down protections for purchases related to nonfungible tokens (NFTs). On May 20, amended policies will take effect, removing buyer and ...