Da-na-na-na-dun-daa-na-na: The story behind CBS's famous NCAA tournament theme song

In 1992, CBS Sports held a contest to find new theme music for its NCAA tournament telecasts. Bob Christianson was one of a ...
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Composer of CBS Sports' March Madness theme had just one week to write iconic tune

CBS Sports’ March Madness theme is one of the most recognizable tunes in sports. What many fans don’t realize, is that the composer had only a single week to create the now-iconic piece. CBS had been ...

'One Shining Moment': How the iconic song became the theme to the NCAA tournament-ending highlight montage

The process of "One Shining Moment" getting from a napkin at an East Lansing cafe to a cassette in the hands of CBS Sports ...