One of the most iconic partnerships in motorsports, NASCAR and Coca-Cola, will continue on for the foreseeable future. In addition, NASCAR has named BodyArmor as the official sports drink of the sport ...
Coca-Cola will migrate its sports drink business BodyArmor Sports Nutrition from New York to Atlanta, an effort that brings several of the company’s hydration brands under one unit, according to trade ...
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NASCAR, Coca-Cola North America extend longstanding partnership; BodyArmor named official sports drink of NASCAR
— NASCAR today announced a multiyear extension of its longstanding Premier Partnership with Coca-Cola North America, one of the sport‘s most enduring and influential partners. As part of the renewed ...
Coca-Cola has made BodyArmor the official sports drink of the NCAA, replacing Powerade. Coca-Cola is naming BodyArmor the official sports drink of the 2026 NCAA, replacing Powerade and expanding its ...
Recently, The Coca-Cola Company reported 2025 results showing 2% net revenue growth to US$47.90 billion, 5% organic revenue ...
The Coca-Cola Company has recorded close to a $1bn impairment on its Bodyarmor sports drink brand, a charge that hit profits in the fourth quarter of last year. Announcing its financial results today ...
On Monday, Coca-Cola announced that it acquired the remaining 85 percent stake of sports drink juggernaut BodyArmor for the low, low price of $5.6 billion. Coca-Cola purchased its initial 15 percent ...
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