Today

Bud Light no longer America’s top selling beer, loses crown to Modelo as backlash continues

After more than two decades as America’s best-selling beer, Bud Light has slipped into second place. Modelo Especial, a Mexican lager, overtook Bud Light in U.S. retail dollar sales in the month ...
Yahoo Finance

Modelo Teams Up with Reggie Bush to Recruit Full-Time College Football Fans

The Modelo Recruiter and Reggie Bush · GlobeNewswire Inc. CHICAGO, Sept. 03, 2024 (GLOBE NEWSWIRE) -- As the College Football Playoff (CFP) expands to 12 teams, there’s never been a more exciting time ...
Yahoo

Best-Selling Beer in U.S., Modelo, Faces Growing Problem

Add Yahoo as a preferred source to see more of our stories on Google. In June 2023 Modelo Especial overtook Bud Light as the best-selling beer in the United States - and it never looked back as the ...

Modelo® Brings the “Best Seat in the House” to Fútbol Fans Everywhere

Modelo Brings the “Best Seat in the House” to Fútbol Fans Everywhere After activating around the sport for over 30 years, ...
Newsweek

Modelo Mocked After Bud Light Boycotters Miss One Major Point

Prefer Newsweek on Google to see more of our trusted coverage when you search. Boycotters of Bud Light have been mocked for celebrating the beer brand being overtaken by Mexican rival Modelo as both ...
gearpatrol

America’s Number-One Beer Looks Ready to Dominate a New Category

The United States loves its beer. We rank second in the world in terms of consumption, trailing only China when it comes to total volume. However, Americans drink twice as much as the average Chinese ...
Inc

America’s Most Popular Beer Just Added a Non-Alcoholic Brew—With 1 Major Difference

This Dry January, there will be new non-alcoholic options to pick from in the beer aisle, including from America’s most popular brand. Modelo, the top-selling beer in the United States, is expanding ...
Forbes

How Modelo Became The No. 1 Beer Brand In America

Forbes contributors publish independent expert analyses and insights. Don Tse is a beverage alcohol writer covering business and innovation. In June 2023, Modelo Especial overtook Bud Light to become ...
U.S. News & World Report

Modelo Seller Constellation Brands Lowers Sales Forecast as US Consumers Buy Less Beer

Modelo Seller Constellation Brands Lowers Sales Forecast as US Consumers Buy Less Beer Constellation Brands, which owns the Modelo and Corona beers in the U.S., lowered its full-year sales and profit ...

Modelo maker Constellation Brands withdraws 2028 guidance due to uncertainty

Constellation Brands withdrew its previously issued fiscal 2028 outlook on Wednesday and reported "subdued" demand across its categories.
Marketing Dive

Modelo’s college basketball ad spend jumps 48% as championship fever hits

Modelo launched the 2025 iteration of its “Mark of a Fighter” campaign Wednesday (March 5) with a focus on community strength and shared interests, per information shared with Marketing Dive. The ...