The NBC program has had substantial year-over-year growth in recent weeks.

Saturday's cross-platform telecasts turn in the largest audience for the winter games since 2014.

Milwaukeeans are tuning into the Olympics nearly as much as any market in the United States according to Nielsen ratings.

People in the Twin Cities are tuning in to the 2026 Winter Olympics at rates higher than in any other U.S. metro area, according to NBC officials. More than half of those watching TV during the ...

The Milan Cortina Winter Olympics kicked off with an opening ceremony on Friday that averaged 21.4 million viewers on NBC and ...

The Winter Olympics used to be the big event. Now they are one of many. Ho-hum. Also, stop politicizing a former Ohio State football player's death.

And NBC will likely get big numbers again on Sunday as the network airs both Super Bowl LX and its Olympics coverage.

American fans ranked snowboarding and figure skating as the sports they're most likely watch during the Milan Cortina Winter ...