When rap-music trailblazers Run-DMC released their anthem “My Adidas” back in 1986, they soon signed what many consider to be the first endorsement deal between a musical act and an athletic company: ...
Run-DMC, a trio from Hollis, Queens, changed the rap game. In Kings From Queens: The Run DMC Story, members Joseph "Rev Run" Simmons and Darryl "DMC" McDaniels recount how they revolutionized hip-hop ...
Run-DMC released their hit song "My Adidas" in 1986 Roy Rochlin/Getty In the mid-1980s, Adidas was the shoe to rock thanks to Run-DMC. And back then, Run-DMC had a signature sneaker look: no laces.
Add Yahoo as a preferred source to see more of our stories on Google. Adidas Originals and Run-DMC are coming together to celebrate the 50th anniversary of hip-hop with a new pop-up shop. Located ...
Over the years, we've all seen sneaker collaborations with rappers come and go. There have been the S Dots and the G-Unit sneakers, to the ever elusive Air Yeezys. But nothing will ever come close to ...